| NOW HIRING | Lead Generation Specialist | Agentic AI • Enterprise App Development • Managed Services • Digital Marketing | 2–6 Years Experience| Full-Time |Gurugram, India | India & Middle East Focus |
Role Snapshot
| Company | Swaran Soft Support Solutions Pvt. Ltd. |
| Role | Lead Generation Specialist |
| Division | Sales & Business Development |
| Experience | 2–6 years in B2B lead generation, demand generation, or inside sales |
| Employment Type | Full-Time |
| Location | Gurugram HQ | Hybrid-Friendly |
| Target Markets | India (Enterprise) • Middle East (UAE, KSA, Qatar) |
| Reports To | Sales Manager / Head of Business Development |
| Apply To | hr@swaransoft.com |
| Know More | www.swaransoft.com |
What Success Looks Like in This Role
| Qualified Leads / Month | 40–60 | Outreach Sequences Live | 5–8 | Meetings Set / Month | 12–20 | CRM Hygiene Score | 100% |
These are indicative benchmarks for a fully ramped specialist. The first 90 days are onboarding, pipeline building, and process refinement — not raw volume.
Tools & Platforms You Will Work With
| LinkedIn Sales Navigator | Apollo.io | Lusha / Hunter.io | Lemlist / Instantly |
| Zoho CRM / HubSpot | Google Workspace | Slack / MS Teams | Notion / Trello |
| Clay / PhantomBuster | ChatGPT / AI SDR Tools | Clearbit / Zoominfo | Google Analytics |
About Swaran Soft
Swaran Soft Support Solutions Pvt. Ltd. is an enterprise AI and digital transformation company headquartered in Gurugram, India, with offices in the UAE, Estonia, and the USA. We build Agentic AI platforms, custom enterprise applications, managed AI services, and digital marketing solutions for large Indian and Middle Eastern enterprises across BFSI, telecom, healthcare, and manufacturing sectors.
Our commercial entry point is a fixed-fee, 8-week Agentic AI pilot — a structured, low-risk proposition that gives enterprise buyers measurable outcomes before a full transformation commitment. This pilot model creates a highly effective lead generation opportunity: you are not asking enterprises to sign a large contract, you are inviting them into a contained, defined engagement with a clear outcome.
We are targeting ₹20 crore in revenue for FY 2026-27 — and the Lead Generation Specialist will be the engine that fills the pipeline that delivers that number. This is not a support function. It is a revenue-critical role.
The Role
As Lead Generation Specialist, you will own the top of the Swaran Soft sales funnel — identifying, researching, qualifying, and warming the enterprise prospects that the sales team converts into clients. You will combine outbound prospecting with inbound nurturing, data-driven targeting with personalised outreach, and tool-assisted workflows with genuine relationship-building.
You will not be making cold calls from a generic script to an unresearched list. You will be building targeted prospect lists of enterprise decision-makers — CTOs, IT Heads, CDOs, and VP Operations — at companies where Agentic AI can create genuine value, and opening conversations that are relevant, credible, and worth their time.
The role requires someone who is analytical enough to build a precise prospect list, creative enough to write outreach that gets opened, and persistent enough to follow up until you get a response — in either direction.
Key Responsibilities
Prospect Research & List Building
- Build targeted, research-backed prospect lists of enterprise decision-makers across India and the Middle East — using LinkedIn Sales Navigator, Apollo.io, Clearbit, and equivalent tools
- Identify ideal customer profiles (ICPs) across priority verticals — BFSI, telecom, healthcare, and manufacturing — and maintain segment-specific targeting criteria in collaboration with the Sales Manager
- Research individual prospects before outreach — company context, recent news, technology landscape, likely pain points — so every message is personalised, not templated
- Map buying committees at target accounts — identifying not just the primary decision-maker but also champions, influencers, and blockers within each organisation
- Maintain and continuously enrich the prospect database in CRM — accurate contact data, company firmographics, and engagement history
Outbound Outreach & Campaign Execution
- Design and execute multi-channel outbound sequences — LinkedIn connection requests and messages, cold email campaigns, and targeted InMail — using tools such as Lemlist, Instantly, or equivalent
- Write personalised, compelling outreach copy tailored to specific industries, roles, and pain points — zero spray-and-pray, 100% account-based relevance
- Run A/B tests on subject lines, message length, call-to-action phrasing, and send timing — analyse results and iterate based on open rates, reply rates, and meeting conversion
- Manage follow-up sequences with discipline — the right number of touches, the right spacing, and a respectful exit when a prospect signals disinterest
- Use AI-assisted outreach tools (Clay, PhantomBuster, ChatGPT-based SDR tools) to increase personalisation at scale without sacrificing quality
- Execute targeted LinkedIn engagement strategies — commenting on prospect content, sharing relevant insights, and building visible presence in enterprise AI conversations
Inbound Lead Qualification & Nurturing
- Qualify and respond to inbound leads generated
- through the website (www.swaransoft.com), LinkedIn, and digital marketing
- campaigns — within defined SLA response times
- Conduct initial discovery conversations or qualification calls with inbound prospects — assessing fit, intent, timeline, and budget before handoff to the Sales Manager
- Nurture warm prospects who are not yet ready to buy — maintaining a structured follow-up cadence and sharing relevant content until they enter an active sales cycle
- Track lead source attribution accurately in CRM — ensuring the marketing team has visibility into which channels and campaigns are generating the highest quality leads
CRM Management & Pipeline Reporting
- Own CRM hygiene for the lead generation function — all prospects, contact records, activity logs, and lead statuses maintained accurately and in real time in Zoho CRM or HubSpot
- Generate weekly lead generation reports for the Sales Manager and leadership — volume of prospects researched, outreach sent, replies received, meetings booked, and pipeline value created
- Track and report on the full lead-to-meeting conversion funnel — identifying where prospects drop off and recommending improvements to outreach strategy or targeting
- Maintain a structured handoff process when passing qualified leads to the Sales Manager — including prospect context, conversation history, and recommended next steps
Market Intelligence & ICP Refinement
- Monitor enterprise AI adoption news, company announcements, funding rounds, and hiring signals that indicate when a target account is entering a buying window
- Identify and flag trigger events — a CTO appointment, a digital transformation announcement, or a competitor displacing an incumbent — that create timely outreach opportunities
- Contribute to ICP refinement over time based on lead quality data — which industries, company sizes, roles, and signals convert most reliably into qualified meetings
- Research the Middle East enterprise technology market — identifying the right accounts, the right events, and the right outreach approach for UAE and GCC prospects
Skills & Experience
Must-Have
- 2–6 years of B2B lead generation, demand generation, or SDR/BDR experience in a technology company — SaaS, IT services, AI, or digital transformation preferred
- Demonstrated track record of hitting qualified meeting or pipeline targets — you can show us numbers, not just describe your process
- Hands-on experience with LinkedIn Sales Navigator — advanced search, lead lists, InMail, and engagement tracking
- Experience with cold email outreach tools — Lemlist, Instantly, Woodpecker, Mailshake, or equivalent — including sequence design, deliverability management, and A/B testing
- Strong written communication in English — you write outreach that reads like a person wrote it for a specific person, not a mail merge
- CRM proficiency — Zoho CRM, HubSpot, or Salesforce — with the discipline to keep records accurate and current
- Data literacy — you can build a prospect list in a spreadsheet, analyse reply rate trends in a pivot table, and report pipeline coverage ratios to your manager
- Persistence and resilience — you do not take non-responses personally, you iterate your approach, and you keep going
Strong Advantage
- Experience generating leads for enterprise technology or AI services — familiarity with the enterprise buying cycle and the vocabulary of IT decision-makers
- Working knowledge of AI prospecting tools — Clay for data enrichment, PhantomBuster for LinkedIn automation, or ChatGPT-based personalisation workflows
- Experience targeting Middle East or international enterprise accounts — awareness of cultural nuances in UAE, KSA, or GCC outreach
- Understanding of account-based marketing (ABM) principles — coordinating outbound outreach with marketing campaigns for named target accounts
- Familiarity with intent data platforms — Bombora, G2 Buyer Intent, or LinkedIn Insight Tag data — to prioritise accounts showing buying signals
- Hindi and English bilingual fluency — useful for Indian enterprise outreach where relationship-building benefits from regional communication
The Profile We Are Looking For
You treat lead generation as a craft, not a volume game. You spend time on research before you spend time on outreach. You read about the companies you are targeting. You know the difference between a Director of IT and a VP of Engineering and why you would message them differently.
You are comfortable with rejection — not because it does not register, but because you understand it is information, not a verdict. A non-response tells you something about your targeting or your message. A polite decline tells you something about timing. You use both.
You have a pipeline number in your head at all times. You know exactly how many meetings are booked, how many sequences are live, and how far ahead or behind you are. That number keeps you organised and motivated, not anxious.
What We Offer
- A clearly defined revenue impact — your pipeline directly feeds Swaran Soft's ₹20 crore FY26-27 target, and that link is visible and celebrated
- Access to premium prospecting tools — LinkedIn Sales Navigator, Apollo.io, Clay, and AI outreach tools fully expensed
- Competitive base salary plus performance incentive tied to qualified meetings generated and pipeline contribution
- Exposure to enterprise AI sales — you will understand what you are selling, not just who to sell it to
- Direct working relationship with the Sales Manager and CEO — your feedback on prospect responses shapes Swaran Soft's positioning and messaging
- Rapid growth path — high performers transition to Inside Sales Executive or Account Executive within 12–18 months
- Hybrid-friendly working model from Gurugram HQ
- Learning budget for sales certifications, prospecting tool training, and enterprise sales methodology workshops
How To Apply :-
Send your CV at hr@swaransoft.com